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Be a Hero with the Imaginarium Five Alarm Fire Station! Fire Station features fun Fire pole and 4 rooms: Recreation/Sleeping Quarters, Firefighter Clothing Storage, Firefighting gear storage and Fire Truck Garage. Includes 16 pieces – 3 Firefighters, Max the Dog, Doghouse, Rolling Fire Truck and more! Includes a fun Playmat which features a basketball court and picnic area for your Firefighters to relax after a hard day’s work! The only place to get the unique Imaginarium hands-on activity and learning toys is at Toys’R'Us! Imaginarium kid’s art and craft kits, toy building sets and playsets open up the mind’s appetite for interactive creative play by inspiring children of all ages. By encouraging artistic activities, as well as pretending, parents can assist in the fundamental positive growth of their children. Imaginarium learning and activity toys – the fun way to always be a kid. Be sure to visit our Toys’R'Us Exclusive Brand Store for superior toys, games and more. $ 19.99 |
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Plan toys believes that there can be a balance between quality play time and loving the environment. These days it is becoming more and more important to be eco-conscious. Plan Toys is a company that finds the balance between producing high quality toys and taking care of the planet and its people. These days, being eco-friendly is not a trend but a necessity and we need to take care of our planet for our children, one way of doing that is teaching them early. Plan Toys is a great way to get them started.
Plan Toys is committed to using renewable sources and methods, making sure that they utilize minimum impact on the environment. They go above and beyond set regulations and have their own set of standards to ensure that their toys are completely safe and non-hazardous to your little ones. Plan Toys is also committed to ensuring that their toys are not only fun but are instrumental in your child’s development, all these component have gained Plan Toys critical acclaim.
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The products that Plan Toys creates are whimsical and beautiful as well as extremely fun and educational. Children are sure to enjoy their extensive collection of rattles, puzzles, role playing toys and doll houses. Plan Toys proves that going green does not mean giving up anything. It does not mean sacrificing quality and beauty, in fact, being environment conscious does good not only for your day to day life, but for your soul as well.
Offering a range of toys for children of all ages, Plan Toys is a great way to give your child the best and love the environment.
Käthe Kruse, the well known and loved doll maker , was born in Breslau Germany in the year 1883. She, like others at the time, had many struggles during her childhood. But she got through them because of her doting and loving mother. She had a passion for many things but what she loved most was acting. At 17 she took to the stage in her first role in Berlin, under the pseudonym Hedda Sommin. Traveling with her company, she soon established a name for herself in Warsaw and Moscow.
She soon met the famous sculptor Max Kruse and they fell in love. Shortly after they married, she became a dedicated mother. At that time, the commercial dolls they found at shops for their daughters were simply not suitable. The porcelain dolls were fragile and would break easily. The couple agreed that their children should have dolls safe to carry around, cuddle and love. Thus began Käthe Kruse’s journey into the world of toy making by creating dolls for her children. In 1910, she brought her creations to Berlin to exhibits and as a result, she received two huge orders from the United States and soon, she started her own doll company
Käthe Kruse dolls continues to win the hearts of little girls and children today just as they did when the very first one captivated the heart of Käthe’s daughter Maria. After over a hundred years in existence, Käthe Kruse continues to produce top of the line dolls and toys and have even expanded to creating room decor for children, all keeping to the tradition of Käthe Kruse‘s desire to create items that children can love and cherish.

Jellycat brings sophistication to playtime for children all over the world. Their toys are not just another slew of stuffed animals but creations that are “hip and humorous and always soft and sumptuous.” They also create wonderful soft books, peekaboo toys and other activity toys.

Their products do not only meet but go beyond European Testing Standards and American testing standards by using the best quality materials that they can find.
Jellycat is perfect for children of all ages since they only require one thing in return: Love, lots of love.

Manhattan Toy was founded by Francis Goldwyn in the year 1979. Being the grandson of Sam Goldwyn creator of Goldwyn studios, he was no stranger to creativity and wonder. Manhattan toy was a pioneer in the creation of toy design using non-traditional fabrics and introducing a whole new array of options for soft toys. Although Manhattan toy is no longer owned by the Goldwyn family, they keep true to the tradition of breaking out of the norm.
Manhattan Toy believes that play should be a time of discovery, full of joy, fostering of growth and so much more, and they take their play very seriously. Their main objective is to ensure that they bring play to life by committing to the most magnificent craftsmanship and ingenuity possible. All their products ranging from dynamic concepts to well loved classics, are designed to evoke a child’s limitless imagination and enrapture their curiosity, regardless of their age.
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By using the latest in technology, science ans research, Manhattan Toy ensures that their products enhance a child’s mental, emotional and physical development. Time and hard work is put into testing and ensuring that their items are safe and that they will be enjoyed by their little customers.
None have mastered marrying innovative designs with timeless classics like Manhattan Toy, bringing old friends that perhaps even mom and dad used to know like Fraggle rock, back to life. No age group is left out, there are toys from building blocks, soft dolls and rattles to role-playing toys, there is sure to be something for kids of all ages.
Manhattan Toy is an excellent choice because like you and your child, they take playtime very seriously.

Leather, dynamic and bold prints and patterns! These are not normally things you hear when describing things for your baby, but Maclaren breaks this mundane way of thinking by doing just that, introducing bold bright designs and materials such as leather into their lines of products and fashioning them to be baby friendly
Propelled by today’s fashion, Maclaren makes sure that your little one rides around in style and helps you in training your future fashionista with their dynamic and stylish products sure to make not just your baby hip and in the now, but that you are as well. However, there is substance behind this image, Maclaren is environmentally safe and socially responsible as well.

From rockers to strollers, carriers and a slew of fun and fashionable accessories for your little one, Maclaren shows great attention to detail, uses the best materials and makes sure that they pass and even go beyond all safety and quality standards to ensure that you aren’t only buying something beautiful, but items that will last you a long time too.
Maclaren, for the stylish mom and dad’s precious little one.